Africooze E-Bike — Deliverable 2.1: Strategic Selections

Section 1

Introduction

This document provides a clear guide for product selection, battery selection, container planning, spare-parts planning, import budgeting, and launch configuration for the Africooze E-Bike business in Nigeria.

The purpose of this document is to show:

the right bike models for each business direction
the right battery setup for each model
the right quantity to import for a start
the right spare parts to include
the right container option to use
and the cost implication of each option in both USD ($) and Naira (NGN)

This document is designed to support practical business decisions on:

what to import
how much to import
what battery to use
what support items to bring in
and how to structure the first launch properly

Section 2

Exchange Rate Used for Planning

For this document, the following exchange rate is used for planning:

Item	Rate
USD to NGN	$1 = NGN 1,500

Section 3

Core Product Price Summary

The current ex-factory prices are as follows.

Model	Ex-Factory Price ($)	Ex-Factory Price (NGN)	Standard Included Battery	Warranty
Commuter	$590	NGN 885,000	1 x 13Ah 48V	2 years EDU / 5 years frame
Allrounder	$735	NGN 1,102,500	1 x 13Ah 48V	2 years EDU / 5 years frame
Cargo (Long John)	$930	NGN 1,395,000	2 x 13Ah 48V	2 years EDU / 5 years frame
BushBike	$650	NGN 975,000	1 x 20Ah battery	18 months / 5 years frame

Product Overview with Prices

Ex-factory prices at $1 = NGN 1,500 exchange rate.

Entry Model

Commuter

$590

NGN 885,000

1 x 13Ah · 40–45 km range · Single battery

View full image →

Best Seller

Allrounder

$735

NGN 1,102,500

1 x 13Ah · 100kg cargo · Multi-purpose

View full image →

Premium Logistics

Cargo (Long John)

$930

NGN 1,395,000

2 x 13Ah · 100kg front carrier · Dual battery

View full image →

Rural Model

BushBike

$650

NGN 975,000

1 x 20Ah · Off-road · Rural mobility

View full image →

Section 4

Battery Inclusion and Upgrade Cost

The current bike prices already include batteries.

Battery inclusion is as follows:

Commuter comes with 1 x 13Ah
Allrounder comes with 1 x 13Ah
Cargo comes with 2 x 13Ah
BushBike comes with 1 x 20Ah

The current battery prices are:

Battery Type	Price ($)	Price (NGN)
13Ah 48V	$158.13	NGN 237,195
15Ah 48V	$356.50	NGN 534,750

4.1 Battery Upgrade Cost by Model

Model	Standard Included Battery	Upgrade Position	Additional Cost ($)	Additional Cost (NGN)
Commuter	1 x 13Ah	Upgrade to 1 x 15Ah	$198.37	NGN 297,555
Allrounder	1 x 13Ah	Upgrade to 1 x 15Ah	$198.37	NGN 297,555
Cargo	2 x 13Ah	Upgrade to 2 x 15Ah	$396.74	NGN 595,110
BushBike	1 x 20Ah	No upgrade figure confirmed	—	—

Section 5

Shipping and Base Landing Cost

Sea freight is $75 per unit, estimated full container freight is $7,500, and estimated delivery time is 3 months.

5.1 Base Cost Per Bike Before Local Clearing

Model	Ex-Factory Price ($)	Ex-Factory Price (NGN)	Sea Freight Per Unit ($)	Sea Freight Per Unit (NGN)	Base Landed Cost Before Clearing ($)	Base Landed Cost Before Clearing (NGN)
Commuter	590	885,000	75	112,500	665	997,500
Allrounder	735	1,102,500	75	112,500	810	1,215,000
Cargo	930	1,395,000	75	112,500	1,005	1,507,500
BushBike	650	975,000	75	112,500	725	1,087,500

These values are before:

import duty
NAC levy
local port clearing
inland transport
warehousing
local setup cost

Section 6

Container Capacity Summary

The available container guidance is as follows.

6.1 20ft Container Capacity

Model	20ft Container Capacity
Commuter	60 – 70 units
Allrounder	50 – 60 units
Cargo (Long John)	40 units
BushBike	100 units

6.2 40ft Container Capacity

Model	40ft Container Capacity
Commuter	120 – 140 units
Allrounder	100 – 120 units
Cargo (Long John)	80 units
BushBike	Not clearly stated

6.3 Bulk Pricing Position

Quantity	Discount Position
10 units	No change
50 units	No change
100 units	No change
500 units	$50 reduction per bike

Section 7

Nigeria Import Duty, Taxes and Port Clearing

7.1 Import Duty and Taxes for Electric Bikes

Item	Position
Import Duty	10% to 20% of CIF value
NAC Levy	15%
VAT	0%
Import Adjustment Tax (IAT)	0%
Planning Tax Budget	25% to 35% of total CIF value

7.2 Local Port Clearing Cost – Lagos Ports

20ft Container

Item	Cost (NGN)
Container Deposit (Refundable)	100,000
Terminal Charges	198,000
Shipping Company Charges	107,000
Customs Documentation	300,000
Punching/Admin	50,000
Agency/Clearing Fees	450,000
Provisional Demurrage	100,000
Estimated Total Clearing Cost	1,305,000

40ft Container

Item	Cost (NGN)
Container Deposit (Refundable)	200,000
Terminal Charges	390,000
Shipping Company Charges	336,000
Customs Documentation	400,000
Punching/Admin	50,000
Agency/Clearing Fees	550,000
Provisional Demurrage	200,000
Estimated Total Clearing Cost	2,126,000

7.3 SONCAP Requirement

All imported EVs and electric bikes are expected to have a valid SONCAP certificate for smoother customs clearance.

Section 8

Final Battery Strategy

Battery choice affects:

daily travel distance
charging frequency
delivery performance
rider satisfaction
business uptime
long-term operating quality

8.1 Recommended Battery Policy

Model	Recommended Battery Position
Commuter	13Ah can be used for low-cost entry. 15Ah can be offered as premium option.
Allrounder	15Ah should be the standard recommendation.
Cargo (Long John)	15Ah should be the standard. Dual 15Ah should be used for logistics.
BushBike	20Ah remains the standard setup.

8.2 Practical Position

13Ah should mainly remain an entry option for Commuter
15Ah should be the standard for serious business use
Cargo should be treated mainly as a dual 15Ah logistics bike
BushBike remains the 20Ah rural model

The battery cycle position is also clear:

Battery	Charging Cycles
13Ah 48V	1,000 cycles
15Ah 48V	2,000 cycles

Section 9

Detailed Product-by-Product Technical and Business View

The performance ranges below are practical planning ranges. Actual performance will vary based on:

rider weight
load carried
road quality
terrain
traffic
riding style

9.1 Commuter

Product Role

The Commuter is suitable for:

personal use
campus mobility
student movement
worker commuting
estate transport
short city errands

Technical Summary

Item	Details
Motor	48V 350W geared rear hub motor
Speed	25–32 km/h
Battery Options	13Ah or 15Ah
Brakes	Mechanical disc brakes
Gears	7 speed
Use Level	Light transport and short daily movement

Battery Performance – Commuter

Battery Option	Battery Setup	Estimated Range	Estimated Range in Minutes of Active Riding*	Best Use
13Ah	Single	40–45 km	80–100 minutes	Entry-level commuter use
15Ah	Single	45–50 km	90–110 minutes	Better commuter performance

*Estimated riding minutes are based on normal practical movement, not nonstop maximum-speed riding.

Charging Time – Commuter

Battery	Estimated Full Charge Time
13Ah	6–7 hours
15Ah	7–8 hours

9.2 Allrounder

Product Role

The Allrounder is suitable for:

traders
SMEs
courier work
light delivery
campus goods movement
estate logistics
mixed urban use

Technical Summary

Item	Details
Motor	48V 500W geared rear hub motor
Speed	25–32 km/h
Battery Options	13Ah or 15Ah
Capacity	Up to 100 kg on rear carrier
Brakes	Hydraulic disc brakes
Gears	7 speed
Use Level	Flexible commercial use

Battery Performance – Allrounder

Battery Option	Battery Setup	Estimated Range	Estimated Range in Minutes of Active Riding	Best Use
13Ah	Single	30–40 km	60–85 minutes	Low-budget short business use
15Ah	Single	40–50 km	80–105 minutes	Recommended standard single-battery setup
13Ah x 2	Dual	60–80 km	120–170 minutes	Better than single, but secondary option
15Ah x 2	Dual	80–100 km	160–210 minutes	Strongest setup for business and delivery

Charging Time – Allrounder

Battery Setup	Estimated Full Charge Time
Single 13Ah	6–7 hours
Single 15Ah	7–8 hours
Dual 13Ah	6–7 hours per battery
Dual 15Ah	7–8 hours per battery

9.3 Cargo (Long John)

Product Role

The Cargo model is suitable for:

logistics companies
food delivery operations
e-commerce delivery
business-to-business courier services
local goods distribution
in-house company fleet

Technical Summary

Item	Details
Motor	48V 500W geared rear hub motor
Speed	25–32 km/h
Battery Options	13Ah or 15Ah
Standard Included Setup	2 x 13Ah
Recommended Upgrade Setup	2 x 15Ah
Load Capacity	Up to 100 kg on front carrier
Brakes	Hydraulic disc brakes
Gears	7 speed

Battery Performance – Cargo

Battery Option	Battery Setup	Estimated Range	Estimated Range in Minutes of Active Riding	Best Use
13Ah x 2	Dual	70–85 km	140–180 minutes	Delivery use, but not strongest
15Ah x 2	Dual	85–100 km	170–210 minutes	Strongest setup for serious logistics

Charging Time – Cargo

Battery Setup	Estimated Full Charge Time
Dual 13Ah	6–7 hours per battery
Dual 15Ah	7–8 hours per battery

9.4 BushBike

Product Role

The BushBike is suitable for:

farms
rough terrain
rural movement
agri-support transport
community support operations
off-road use

Technical Summary

Item	Details
Motor	48V 500W geared rear hub motor
Speed	25–32 km/h
Battery	48V 20Ah
Brakes	Hydraulic disc brakes
Use Level	Rural and heavy-terrain movement

Battery Performance – BushBike

Battery Option	Battery Setup	Estimated Range	Estimated Range in Minutes of Active Riding	Best Use
20Ah	Standard	60–80 km	120–170 minutes	Rural, farm, rough-road mobility

Charging Time – BushBike

Battery Setup	Estimated Full Charge Time
20Ah	8–10 hours

Section 10

Spare Parts Price Summary

The spare-parts prices are as follows.

Spare Part	Price ($)	Price (NGN)	MOQ Position
Battery 15Ah 48V	$356.50	NGN 534,750	No MOQ if ordered with container
Battery 13Ah 48V	$158.13	NGN 237,195	No MOQ if ordered with container
Motor – Commuter	$55.20	NGN 82,800	No MOQ if ordered with container
Motor – Others	$63.79	NGN 95,685	No MOQ if ordered with container
Controller – Commuter	$26.58	NGN 39,870	No MOQ if ordered with container
Controller – Others	$33.02	NGN 49,530	No MOQ if ordered with container
Charger	$18.98	NGN 28,470	No MOQ if ordered with container
Display	$12.65	NGN 18,975	No MOQ if ordered with container
Torque Sensor	$46.00	NGN 69,000	No MOQ if ordered with container

Section 11

Workshop and Technical Support

Technician training support is available for 10–14 days and covers:

bicycle assembly
repairs
warranty procedure
EDU diagnostics
rider training

Training cost is separate from bike price.

11.1 Technical Training Cost

Item	Cost Range ($)	Cost Range (NGN)
Technical Training	$2,000 – $2,400	NGN 3,000,000 – NGN 3,600,000

Travel and accommodation are additional.

The recommended workshop setup follows the tool-list provided, including heavy-duty bicycle stand, Allen keys, Torx tools, multimeter, screwdrivers, tire lever, chain tool, bicycle pump, pliers, bottom bracket tools, and Long John assembly tools.

Section 12

Business Model-Based Import Strategy

12.1 Business Model 1 – Direct Retail Sales Model

Description

This model is suitable for:

showroom sales
direct sales to workers
direct sales to students
sales to traders and general buyers

Best Product Mix

Commuter
Allrounder

Recommended Battery Mix

Model	Battery Direction
Commuter	70% with standard 13Ah, 30% upgraded to 15Ah
Allrounder	100% upgraded to 15Ah

Recommended 20ft Container Start – Retail Model

Model	Units	Base Unit Cost Before Upgrade ($)	Battery Upgrade ($)	Effective Unit Cost ($)	Effective Unit Cost (NGN)	Subtotal ($)	Subtotal (NGN)
Commuter 13Ah	24	665.00	0.00	665.00	997,500	15,960.00	23,940,000
Commuter 15Ah	11	665.00	198.37	863.37	1,295,055	9,497.07	14,245,605
Allrounder 15Ah	20	810.00	198.37	1,008.37	1,512,555	20,167.40	30,251,100
Total Bikes	55					45,624.47	68,436,705

Estimated Container Freight and Clearing

Item	Cost ($)	Cost (NGN)
20ft Sea Freight Estimate	7,500	11,250,000
20ft Local Port Clearing Estimate	—	1,305,000

Estimated Bike + Freight + Clearing Total

Item	Amount ($)	Amount (NGN)
Bike Subtotal	45,624.47	68,436,705
Freight Estimate	7,500.00	11,250,000
Local Clearing Estimate	—	1,305,000
Estimated Total Before Import Duty/NAC	53,124.47	80,991,705

Recommended Spare Parts – Retail Model

Spare Part	Qty	Unit Price ($)	Unit Price (NGN)	Total ($)	Total (NGN)
13Ah Battery	8	158.13	237,195	1,265.04	1,897,560
15Ah Battery	6	356.50	534,750	2,139.00	3,208,500
Commuter Motor	3	55.20	82,800	165.60	248,400
Other Motor	3	63.79	95,685	191.37	287,055
Commuter Controller	4	26.58	39,870	106.32	159,480
Other Controller	4	33.02	49,530	132.08	198,120
Charger	12	18.98	28,470	227.76	341,640
Display	8	12.65	18,975	101.20	151,800
Torque Sensor	4	46.00	69,000	184.00	276,000
Spare Parts Total				4,512.37	6,768,555

Estimated Full Retail Start Total Before Import Duty/NAC

Item	Amount ($)	Amount (NGN)
Bike + Freight + Clearing Total	53,124.47	80,991,705
Spare Parts Total	4,512.37	6,768,555
Estimated Full Start Total	57,636.84	87,760,260

12.2 Business Model 2 – Trader and SME Mobility Model

Description

This model is suitable for:

traders
market suppliers
SME owners
local business movement
urban transport of light goods

Best Product Mix

Allrounder
Commuter as a support product

Recommended Battery Mix

Model	Battery Direction
Allrounder	100% upgraded to 15Ah
Commuter	mixed 13Ah and 15Ah

Recommended 20ft Container Start – SME Model

Model	Units	Base Unit Cost Before Upgrade ($)	Battery Upgrade ($)	Effective Unit Cost ($)	Effective Unit Cost (NGN)	Subtotal ($)	Subtotal (NGN)
Allrounder 15Ah	45	810.00	198.37	1,008.37	1,512,555	45,376.65	68,065,275
Commuter 13Ah	7	665.00	0.00	665.00	997,500	4,655.00	6,982,500
Commuter 15Ah	3	665.00	198.37	863.37	1,295,055	2,590.11	3,885,165
Total Bikes	55					52,621.76	78,932,940

Estimated Container Freight and Clearing

Item	Cost ($)	Cost (NGN)
20ft Sea Freight Estimate	7,500	11,250,000
20ft Local Port Clearing Estimate	—	1,305,000

Estimated Bike + Freight + Clearing Total

Item	Amount ($)	Amount (NGN)
Bike Subtotal	52,621.76	78,932,940
Freight Estimate	7,500.00	11,250,000
Local Clearing Estimate	—	1,305,000
Estimated Total Before Import Duty/NAC	60,121.76	91,487,940

Recommended Spare Parts – SME Model

Spare Part	Qty	Unit Price ($)	Unit Price (NGN)	Total ($)	Total (NGN)
15Ah Battery	10	356.50	534,750	3,565.00	5,347,500
13Ah Battery	3	158.13	237,195	474.39	711,585
Other Motor	6	63.79	95,685	382.74	574,110
Other Controller	8	33.02	49,530	264.16	396,240
Charger	12	18.98	28,470	227.76	341,640
Display	8	12.65	18,975	101.20	151,800
Torque Sensor	6	46.00	69,000	276.00	414,000
Spare Parts Total				5,291.25	7,936,875

Estimated Full SME Start Total Before Import Duty/NAC

Item	Amount ($)	Amount (NGN)
Bike + Freight + Clearing Total	60,121.76	91,487,940
Spare Parts Total	5,291.25	7,936,875
Estimated Full Start Total	65,413.01	99,424,815

12.3 Business Model 3 – Dedicated Logistics Fleet Model

Description

This model is suitable for:

courier operations
food delivery
local dispatch
estate logistics
campus logistics
business distribution services

Best Product Mix

Cargo
Allrounder

Recommended Battery Mix

Model	Battery Direction
Cargo	Upgrade from 2 x 13Ah to 2 x 15Ah
Allrounder	Upgrade to dual 15Ah setup

Battery Cost Position for This Model

Model	Battery Position	Additional Cost ($)	Additional Cost (NGN)
Cargo	Upgrade from 2 x 13Ah to 2 x 15Ah	396.74	595,110
Allrounder	Upgrade first battery to 15Ah + add one extra 15Ah battery for dual setup	554.87	832,305

Recommended 20ft Container Start – Logistics Model

Model	Units	Base Unit Cost Before Upgrade ($)	Battery Upgrade ($)	Effective Unit Cost ($)	Effective Unit Cost (NGN)	Subtotal ($)	Subtotal (NGN)
Cargo dual 15Ah	19	1,005.00	396.74	1,401.74	2,102,610	26,633.06	39,949,590
Allrounder dual 15Ah	19	810.00	554.87	1,364.87	2,047,305	25,932.53	38,898,795
Total Bikes	38					52,565.59	78,848,385

Estimated Container Freight and Clearing

Item	Cost ($)	Cost (NGN)
20ft Sea Freight Estimate	7,500	11,250,000
20ft Local Port Clearing Estimate	—	1,305,000

Estimated Bike + Freight + Clearing Total

Item	Amount ($)	Amount (NGN)
Bike Subtotal	52,565.59	78,848,385
Freight Estimate	7,500.00	11,250,000
Local Clearing Estimate	—	1,305,000
Estimated Total Before Import Duty/NAC	60,065.59	91,403,385

Recommended Spare and Battery Package – Logistics Model

Spare Part	Qty	Unit Price ($)	Unit Price (NGN)	Total ($)	Total (NGN)
15Ah Battery	20	356.50	534,750	7,130.00	10,695,000
Other Motor	6	63.79	95,685	382.74	574,110
Other Controller	8	33.02	49,530	264.16	396,240
Charger	20	18.98	28,470	379.60	569,400
Display	10	12.65	18,975	126.50	189,750
Torque Sensor	8	46.00	69,000	368.00	552,000
Spare Parts Total				8,651.00	12,976,500

Estimated Full Logistics Start Total Before Import Duty/NAC

Item	Amount ($)	Amount (NGN)
Bike + Freight + Clearing Total	60,065.59	91,403,385
Spare Parts Total	8,651.00	12,976,500
Estimated Full Start Total	68,716.59	104,379,885

12.4 Business Model 4 – Logistics Partnership Model

Description

This model is suitable for:

e-commerce platforms
online supermarkets
restaurant delivery services
pharmacy delivery services
local delivery apps
digital commerce businesses

Best Product Mix

Cargo
Allrounder

Recommended Battery Mix

Model	Battery Direction
Cargo	Upgrade to dual 15Ah
Allrounder	Upgrade to dual 15Ah

Recommended 40ft Container Start – Partnership Model

Model	Units	Base Unit Cost Before Upgrade ($)	Battery Upgrade ($)	Effective Unit Cost ($)	Effective Unit Cost (NGN)	Subtotal ($)	Subtotal (NGN)
Cargo dual 15Ah	40	1,005.00	396.74	1,401.74	2,102,610	56,069.60	84,104,400
Allrounder dual 15Ah	30	810.00	554.87	1,364.87	2,047,305	40,946.10	61,419,150
Total Bikes	70					97,015.70	145,523,550

Estimated Container Freight and Clearing

Item	Cost ($)	Cost (NGN)
40ft Sea Freight Estimate	7,500	11,250,000
40ft Local Port Clearing Estimate	—	2,126,000

Estimated Bike + Freight + Clearing Total

Item	Amount ($)	Amount (NGN)
Bike Subtotal	97,015.70	145,523,550
Freight Estimate	7,500.00	11,250,000
Local Clearing Estimate	—	2,126,000
Estimated Total Before Import Duty/NAC	104,515.70	158,899,550

Recommended Spare and Battery Package – Partnership Model

Spare Part	Qty	Unit Price ($)	Unit Price (NGN)	Total ($)	Total (NGN)
15Ah Battery	35	356.50	534,750	12,477.50	18,716,250
Other Motor	10	63.79	95,685	637.90	956,850
Other Controller	12	33.02	49,530	396.24	594,360
Charger	30	18.98	28,470	569.40	854,100
Display	12	12.65	18,975	151.80	227,700
Torque Sensor	12	46.00	69,000	552.00	828,000
Spare Parts Total				14,784.84	22,177,260

Estimated Full Partnership Start Total Before Import Duty/NAC

Item	Amount ($)	Amount (NGN)
Bike + Freight + Clearing Total	104,515.70	158,899,550
Spare Parts Total	14,784.84	22,177,260
Estimated Full Start Total	119,300.54	181,076,810

12.5 Business Model 5 – Campus and Estate Mobility Model

Description

This model is suitable for:

universities
schools
large estates
private communities
staff compounds

Best Product Mix

Commuter
small number of Allrounder

Recommended Battery Mix

Model	Battery Direction
Commuter	Mostly 13Ah, some 15Ah premium units
Allrounder	15Ah

Recommended 20ft Container Start – Campus Model

Model	Units	Base Unit Cost Before Upgrade ($)	Battery Upgrade ($)	Effective Unit Cost ($)	Effective Unit Cost (NGN)	Subtotal ($)	Subtotal (NGN)
Commuter 13Ah	35	665.00	0.00	665.00	997,500	23,275.00	34,912,500
Commuter 15Ah	15	665.00	198.37	863.37	1,295,055	12,950.55	19,425,825
Allrounder 15Ah	5	810.00	198.37	1,008.37	1,512,555	5,041.85	7,562,775
Total Bikes	55					41,267.40	61,901,100

Estimated Container Freight and Clearing

Item	Cost ($)	Cost (NGN)
20ft Sea Freight Estimate	7,500	11,250,000
20ft Local Port Clearing Estimate	—	1,305,000

Estimated Bike + Freight + Clearing Total

Item	Amount ($)	Amount (NGN)
Bike Subtotal	41,267.40	61,901,100
Freight Estimate	7,500.00	11,250,000
Local Clearing Estimate	—	1,305,000
Estimated Total Before Import Duty/NAC	48,767.40	74,456,100

Recommended Spare Parts – Campus Model

Spare Part	Qty	Unit Price ($)	Unit Price (NGN)	Total ($)	Total (NGN)
13Ah Battery	10	158.13	237,195	1,581.30	2,371,950
15Ah Battery	4	356.50	534,750	1,426.00	2,139,000
Commuter Motor	4	55.20	82,800	220.80	331,200
Commuter Controller	6	26.58	39,870	159.48	239,220
Charger	15	18.98	28,470	284.70	427,050
Display	8	12.65	18,975	101.20	151,800
Spare Parts Total				3,773.48	5,660,220

Estimated Full Campus Start Total Before Import Duty/NAC

Item	Amount ($)	Amount (NGN)
Bike + Freight + Clearing Total	48,767.40	74,456,100
Spare Parts Total	3,773.48	5,660,220
Estimated Full Start Total	52,540.88	80,116,320

12.6 Business Model 6 – Rural and Agricultural Mobility Model

Description

This model is suitable for:

farmers
rural transport operators
agri-support movement
community mobility
off-road practical use

Best Product Mix

BushBike

Recommended Battery Mix

Model	Battery Direction
BushBike	20Ah

Recommended 20ft Container Start – Rural Model

Model	Units	Unit Base Landed Cost Before Clearing ($)	Unit Base Landed Cost Before Clearing (NGN)	Subtotal ($)	Subtotal (NGN)
BushBike	70	725	1,087,500	50,750	76,125,000
Total Bikes	70			50,750	76,125,000

Estimated Container Freight and Clearing

Item	Cost ($)	Cost (NGN)
20ft Sea Freight Estimate	7,500	11,250,000
20ft Local Port Clearing Estimate	—	1,305,000

Estimated Bike + Freight + Clearing Total

Item	Amount ($)	Amount (NGN)
Bike Subtotal	50,750	76,125,000
Freight Estimate	7,500	11,250,000
Local Clearing Estimate	—	1,305,000
Estimated Total Before Import Duty/NAC	58,250	88,680,000

Important Note: The current pricing does not yet provide spare BushBike battery price or BushBike-specific spare-parts prices. These should be collected before a major BushBike rollout.

Section 13

Decision Guide by Business Focus

Business Focus	Best Product Direction	Recommended Battery Direction	Suggested Start
Direct sales	Commuter + Allrounder	Commuter 13Ah/15Ah mix, Allrounder 15Ah	20ft pilot
Trader / SME mobility	Allrounder + some Commuter	Allrounder 15Ah, Commuter mixed	20ft pilot
Own logistics company	Cargo + Allrounder	Cargo dual 15Ah, Allrounder dual 15Ah	20ft or 40ft depending capital
Logistics partner for apps	Cargo + Allrounder	Cargo dual 15Ah, Allrounder dual 15Ah	40ft stronger rollout
Campus / estate mobility	Commuter + small Allrounder support	Mostly 13Ah Commuter, some 15Ah	20ft pilot
Rural / agri mobility	BushBike	20Ah	20ft pilot

Section 14

Remaining Cost Items to Add Later

Item	Purpose
BushBike spare battery price	rural-business costing
BushBike spare-parts prices	maintenance planning
Local transport from port to state	final distribution cost
Workshop setup cost in Naira	operations budget
Technician payroll	monthly operating cost
Charging station setup cost	fleet support budget
Local warehousing cost	inventory planning

Section 15

Final Strategic Position

Africooze is a multi-model mobility business, and each model fits a different revenue direction.

Model Summary

Commuter is the entry-level mobility and campus model
Allrounder is the flexible business and trader model
Cargo is the strongest logistics and delivery model
BushBike is the rural and agricultural model

The battery direction is also clear:

Battery Direction

13Ah should remain mainly an entry option for Commuter
15Ah should be the standard for serious business use
Cargo should be positioned mainly with dual 15Ah
BushBike remains the 20Ah rural product

The right import direction depends on:

the business model
the product mix
the battery setup
the container size
the spare-parts support
the customs and clearing budget
and the service structure

That is what makes the business safer, more scalable, and more profitable.

End of Deliverable 2.1: Strategic Product Selection, Battery, Container & Import Decision Guide

Africooze E-BikeStrategic Selections

Abubakar Mohammed Hassan (Alishel)

Yusuf Gamawa

Table of Contents

Introduction

Exchange Rate Used for Planning

Core Product Price Summary

Product Overview with Prices

Battery Inclusion and Upgrade Cost

4.1 Battery Upgrade Cost by Model

Shipping and Base Landing Cost

5.1 Base Cost Per Bike Before Local Clearing

Container Capacity Summary

6.1 20ft Container Capacity

6.2 40ft Container Capacity

6.3 Bulk Pricing Position

Nigeria Import Duty, Taxes and Port Clearing

7.1 Import Duty and Taxes for Electric Bikes

7.2 Local Port Clearing Cost – Lagos Ports

20ft Container

40ft Container

7.3 SONCAP Requirement

Final Battery Strategy

8.1 Recommended Battery Policy

8.2 Practical Position

Detailed Product-by-Product Technical and Business View

9.1 Commuter

Product Role

Technical Summary

Battery Performance – Commuter

Charging Time – Commuter

9.2 Allrounder

Product Role

Technical Summary

Battery Performance – Allrounder

Charging Time – Allrounder

9.3 Cargo (Long John)

Product Role

Technical Summary

Battery Performance – Cargo

Charging Time – Cargo

9.4 BushBike

Product Role

Technical Summary

Battery Performance – BushBike

Charging Time – BushBike

Spare Parts Price Summary

Workshop and Technical Support

11.1 Technical Training Cost

Business Model-Based Import Strategy

12.1 Business Model 1 – Direct Retail Sales Model

Description

Best Product Mix

Recommended Battery Mix

Recommended 20ft Container Start – Retail Model

Estimated Container Freight and Clearing

Estimated Bike + Freight + Clearing Total

Recommended Spare Parts – Retail Model

Estimated Full Retail Start Total Before Import Duty/NAC

12.2 Business Model 2 – Trader and SME Mobility Model

Description

Best Product Mix

Recommended Battery Mix

Recommended 20ft Container Start – SME Model

Estimated Container Freight and Clearing

Estimated Bike + Freight + Clearing Total

Recommended Spare Parts – SME Model

Estimated Full SME Start Total Before Import Duty/NAC

12.3 Business Model 3 – Dedicated Logistics Fleet Model

Description

Best Product Mix

Recommended Battery Mix

Battery Cost Position for This Model

Recommended 20ft Container Start – Logistics Model

Estimated Container Freight and Clearing

Estimated Bike + Freight + Clearing Total

Recommended Spare and Battery Package – Logistics Model

Estimated Full Logistics Start Total Before Import Duty/NAC

12.4 Business Model 4 – Logistics Partnership Model

Description

Africooze E-Bike
Strategic Selections